🔹 What Are IRC Coupon Labels?
IRC (Instant Redeemable Coupon) labels are removable promotional stickers applied directly to product packaging. Shoppers can peel off the top layer (usually a coupon or promotional code) while leaving a clean base label beneath. These labels are designed to catch attention, drive sales, and provide instant consumer rewards—without damaging the original packaging.
🔹 Common Applications
✔️ On-pack coupons for discounts or freebies
✔️ Cross-promotion for bundled items
✔️ Loyalty programs and redeemable codes
✔️ Seasonal promotions or limited-time offers
✔️ Retail shelf and in-store marketing campaigns
🔹 Key Features
✔️ Peel-and-reveal or clean-removal top layer
✔️ Printed with promotional content, barcodes, or QR codes
✔️ Base layer remains on product after peeling
✔️ Customizable shape, size, and colors
✔️ Gloss, matte, or writable surfaces available
✔️ Can include security or tamper-evident elements
🔹 Materials & Printing
We use high-quality film or paper materials suitable for curved, flexible, or rigid surfaces. Options include:
Facestock: Glossy paper, matte film, clear BOPP
Adhesives: Low-tack removable or repositionable glue
Printing: CMYK full-color, variable data, UV finishes, or foil stamping
🔹 Why Choose Us
With over 14 years of label manufacturing experience, we understand promotional label dynamics across various retail sectors. We work closely with your team to develop a solution that reflects your brand while ensuring peelability, legibility, and performance in real-world applications.
We also offer pre-production samples to ensure your label looks and functions exactly as expected.
📧 Have a new promotion in mind?
Contact our label experts at zdlabel@hotmail.com for custom solutions tailored to your marketing needs.